The Three Hottest Services to Add to Your Beauty Business Right Now
Staying competitive in the beauty business means not only knowing what the hottest beauty trends are, but which ones to offer as well. If ’you’re a hairdresser, you might have added keratin blowouts to your service menu, as an eyebrow artist, you could have learned how to thread and added it to your skillset. These are both excellent services to offer, but as technology, treatments and tastes advance; there is always something new to learn. And you know you want to be on top of all that new-new. Well, we’ve got the low-down on which services are most in-demand and why they’re the ones that you NEED to add to your service menu. Here are the three hottest services to add to your beauty business right now!
Eyebrow embroidery isn’t new, it’s been popular for a while, but now that all of the non-believers and the skeptics have gotten wise to the wonders of microblading, the masses are here for it. This semi-permanent procedure gives you full-time-brows-on-fleek in a short amount of time. This service’s popularity has continually reached new heights, and it doesn’t seem to be going down.
Microblading is not like old-school brow tattooing and the days of badly-faded green or red brow tattoos are over. With the modern inks and application processes of microblading, it has evolved into a sustainable brow tattooing method that can serve looks that lasting for up to three years! Microblading is a process where ink is implanted under the skin with a handheld bladelike tool instead of an electric-powered needle. The ink gets applied in hairlike strokes for the most natural-looking brow tattooing method ever.
Microblading has gotten so advanced that artists can even perfect an obmre brow. An ombre is where the brow is softer toward the front and gains intensity as it goes back toward the tail. The brow receives a gradient, powder-like fill effect that looks like Kim Kardashian’s eyebrows after a beauty session with Anastasia herself. Knowing how to microblade and how to do a powder fill is like mastering two brow services in one.
As more and more people are getting on board for microblading, the demand is going through the roof and so is the competition. But have no fear, bad microblading is another result of the treatment’s gaining popularity. Clients are still going to ensure that they get the best for their money. Did we mention that you can charge an average of $400 per treatment? So, if you’re going to add microblading to your service roster, train with the best in brows and go to a reputable microblading academy or don’t even bother. If you want to step out of the crowd, you’ve got to set yourself for success and that means starting off on the right foot.
Even though microblading has been around for a minute or two, it stands firm on the top of our list of the three hottest services to offer your clients, and we mean it.
Microneedling is just what it sounds like it is—micro-needles poking the skin over the face. It may sound prickly but there is minimal discomfort, and it is an in-service to have. The microneedles move over the face to depositing collagen skincare deep into the skin, deeper than a lot of other treatments without as much downtime if any. The needles cause microscopic punctures on the skin stimulating it to treat its wounds. While the skin is repairing itself, it also works on other issues. It’s a version of an intense resurfacing treatment that ups skin’s building blocks, AKA the production of collagen and elastin helping to diminish the look of scarring, shrink pore size and deliver beneficial ingredients to go deeper into the skin. Let’s just say, its fabulous.
There’s virtually no downtime for such a high-impact treatment and it offers noticeable results like tighter skin and the reduction of fine lines, wrinkles and reduced pigmentation. Here’s how the procedure is done. A light numbing agent gets applied over the surface of the skin. Your face is then layered with collagen-enhancing gels before the microneedling process begins. After, the post-treatment includes masks and products that can be tailored to the client’s skin type and concern while assisting with skin’s healing process.
The popularity of microneedling is commonplace even though it can cost someone $400 and up for the service. Having microneedling added to your business is a low-cost and long-term investment and will be on trend for a long time to come.
Hold up! You might not believe that you could find another service as awesome as the previous two, but a keratin lash lift might be the reigning queen. A lash lift is like a perm for the lashes and something that can be done in the same amount of time as a lash tint but with even more eye-popping results. In 30 minutes, your lashes will be flawlessly curled for eight to twelve weeks. This quickie service is a low-cost investment for a beauty technician to offer and makes its money back very quickly. A lash lift service itself can start at $50 and go to over $100 per client.
Lash lifting is so hot because a lot of people prefer it to uncomfortable lash extensions as they are easier to maintain and can have all the mascara they want 24-hours after the service. Yes, there are ways to make your lash lift last longer, but, for the most part, its on-point as a low maintenance fan-favorite. Other cool things about lash lifting are that lash hairs can be “frozen in place” so that you can adjust wild hairs, elongate tightly-curled lashes and give an upward curve to down-turned lashes that will last for months.
There are a lot of fantastic services to add to your beauty business, and if you already offer the above three, then you’re ahead of the game. When you’re looking to bring some new flavor to your business and haven’t decided on where to begin; look into microblading, microneedling or lash lifting because as you can see, they can give you the most satisfaction for your clients and for your business.
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